April/May - Food Stylist, Photo Stylist, Transportation Coordinator, Chef, Co-Owner of a Dance Studio & Talent Agency, & the Founding Partner of Placement Music
Monday, April 2, 2012 Bree Williams
Food Stylist
Klute75@yahoo.com
678-357-0126

How did you get into the business?
Like most people, when I started culinary school I figured I’d be working in a kitchen or running my own restaurant one day. I had no idea about the opportunities for food styling in print advertising, television and film, and the more I learned, the more I wanted it. I got experience working in many different kitchens then one day I was in the right place, at the right time, meeting the right people. I started with smaller jobs assisting and worked my way up, pretty burger by pretty burger, to where I am today.
What was your favorite moment?
I was working on a movie that filmed here in Atlanta this past fall. We had a Little League scene where our lead actor throws up a chilidog on one of the players. As a food stylist, my job was to make the hot dogs and, my favorite, the vomit. I handed over a cup of vomit, the director rolled, and when the actor spit all over the kid’s face, one perfect little chili bean landed on the tip of his nose and slowly rolled down. Disgusting as it is, it’s definitely my favorite food scene, and I can’t wait for the film to come out just so I can see my moment.
Why do you love your job?
Food styling gives me the creativity I crave, with the flexibility to work in all mediums. The role of food styling in print, television and film is ever evolving, which is awesome for me because it means I never stop learning and growing. Plus, it’s awesome to see your vision come to life. Being able to do that work alongside amazingly talented people from every specialty, and engage in the camaraderie that comes from being on set really makes my job rewarding. I love every aspect of this business, and I can’t imagine being in any other field.
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Heather Telhiard
Photo Stylist / Prop Stylist
htelhiard@me.com
How did you get into the business?
After getting my degree in Graphic Design, I soon realized that sitting fairly still all day was NOT my strong suit! Later, I met a Food Stylist who did print/ad work and began assisting her. Soon I was working on commercials, music videos, and movies in almost every department, until I finally landed in the Props dept - which lead to photo styling.
What were some fun/funny moments as a Props stylist?
I was working on an editorial piece for the Boston Globe, which my agent said would be easy, “just a few props to buy.” When I got home to check out my props list that night - it was not exactly a piece of cake! The list read: one row of theatre and airplane seats, real park benches (which are always bolted down, so you know) build a picture frame that was 4ft by 6ft (which I constructed in my attic, not realizing it was just a ‘little’ too big to fit down the staircase! oops) and the list went on and on; with just the weekend to get it done. Once I arrived at the location on Monday, a loft on the 17th floor - the elevator was broken - fun times! As a stylist, you get a good work out carting props around and it’s always fun to spend other people’s money!
What do you love about your job?
My career is perfect for me because I’ve always thrived in “hands-on” type work and its a job where it pays to be a bit on the “energetic’ side. It utilizes my creativity and fulfills my need to debate “what looks good” and what doesn’t with the many talented, ‘quirky’ art directors and photographers I work closely with. I love the people I work with and I love what I do!! It’s rarely boring being freelance, as the clients change from studio to studio and so does the type merchandise you are making look good that day!
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Cindi Randall
Transportation Coordinator/ Captain
Cindir28@aol.com

How did you get into the business?
Between high school and college and that stage of what do I want to do with the rest of my life, I applied for a job as a receptionist at a cellular company. Already completing real estate school and modeling school, I wasn’t sure where my path was going to lead. I didn’t get the job, but the employer passed my name on to her friend, who happened to be coordinating the movie “Last of the Mohicans”. He hired me as a transportation secretary and in the first week I was ordering helicopters, tractor trailers to hull canoes and getting the owner of an ATV dealership out of the gym to sell us some Mules for the mountain terrain!
What made you decide to stay in transportation?
After working a few weeks I was having a blast! I began to search for possibilities for advancement within the Transportation department. I learned that the Teamsters made almost double what I was making on my flat rate and began to ask around. I asked my boss for his advise and he said “ women don’t do anything in transportation except drive vans and be secretaries”. I found out years later that, that was his way of motivating me, which he did. I went to truck driving school. I joined the Teamsters, which opened up a whole list of possibilities! I took classes in logistics at my local technical college and went to film school.
I am blessed to have a job that I love. Many people have guided me through and had faith in me to do the job and gave me a chance to prove I could do it and I thank you all!
What were your most favorite projects?
The Final Destination 3D, Shark Night 3D, and The Last Song.
—-
Deirdre O’Reilly
Chef/Owner Four Star Provisions, LLC
& Purus Fine Foods
Chefdeirdredo@AOL.com
How did you get into the Business?
It’s sometimes funny how life comes full circle. Fifteen years ago I injured my back & had to take time from my culinary career. While I was contemplating my next move, I received a call from a craft service girlfriend who had become double booked due to a rain day. She asked if I could cover for her & it became my first job in the industry. One craft service job turned into another and one of my clients learned that I was a classically trained chef and suggested that I become a production caterer, as there were limited resources then. That client was Bruce Lane of Blue Planet Productions, who became my first catering client. Word spread that there was a new girl in town & I started receiving calls from other productions. Within the year I was working with Good Eats & Turner Studios as my primary clients, & doing commercial shoots as well.
How have you grown in the Industry?
My company has expanded to include mobile units and larger staff now. Production catering has also allowed me to expand my commissary & kitchens to include my new venture, Purus Fine Foods- a new take-away and delivery concept that only produces natural “clean” foods. We specialize in gluten-free, vegan and the meals that people know & love, but made in a healthier manner.
What is your next step?
My next step circles back around to my beginning. I find the need to develop new talent that will understand & have the same passion for the business as I do. Bruce Lane, Jr., a new culinary grad has expressed interest and I intend to become his mentor and teach him the ropes. It’s funny how it all comes around, isn’t it?
Our latest larger projects include “Inside the NBA on TNT”, “Rooms to Go” and “Reed Between the Lines”
—-
Sindy Schneider
Co-Owner of Dance 411
& blocSouth Talent Agency
www.blocSouth.com
www.dance411studios.com
sindy@blocsouth.com
404.622.4116
How did you get into the business?
I always had an intense passion for the arts, specifically the art of dance. I graduated from college with a degree in marketing/public relations and worked in corporate America for several years…but always longed to do something more with dance. My husband sensed that I was unfulfilled at my corporate job and helped me by starting an e-newsletter entitled “Dance 411” back in 2001. The biweekly newsletter included info on dance classes, dance tips, dance auditions, etc. As our database grew, we began holding large dance workshops and classes at various venues around Atlanta. We received many requests for talent for entertainment jobs and as a result opened up the very first exclusive dance talent agency in the Southeastern United States called Dance 411 Talent Agency. Our classes however remained popular so we decided to partner with bloc Agency and converted our agency to blocSouth while still having our studio for classes, Dance 411 Studios.
What makes what you do unique?
Wow, there is so much I can think of that excites me about our business. We are the only dance studio that has a direct affiliation with an agency (bloc) and many of our instructors are true working professionals. So you can take a class from Kiki Ely one day and then turn on the TV and watch her performing with Nicki Minaj at the NBA Allstar 2012. It’s truly exciting and people feel like they are getting instruction from the absolute best .
Recent Projects?
Pitch Perfect, Footloose, and Joyful Noise.
—-
Tammy Hurt
Founding Partner
Placement Music, LLC
www.placementmusic.com 
How did you get into the business?
My start in film and TV music came from the most organic, authentic place possible. I was fulfilling my favorite professional passion – playing drums. I was performing live on stage with a loud, experimental, instrumental guitar-oriented rock band. After the show, I was approached by a woman from CNN who asked if we could provide some lead-in’s and cue’s (music) for her on-air productions. My answer was of course, “Yes we can!” and that’s how Placement Music was born.
Our first big break came when, by a pure stroke of luck, I met an on screen director for FOX Sports. I mentioned that my company created custom music and he suggested I send him some tracks when we completed our first sessions. Needless to say, our team went into the studio the next day. We recorded on Monday. The director received our music on Thursday - and Placement Music debuted on the air on NFL on FOX that same Sunday.
What are some of your proudest accomplishments?
Within a year of launching, we were commissioned to create an original, orchestral, custom score for Super Bowl XLV, which aired to an audience of 111 million viewers. I co-produced the score titled ”Declaration Anthem” with composer Steve Dancz. The track was engineered by multiple GRAMMY-winner, Leslie Ann Jones at Skywalker Sound in San Francisco. We were honored with two Silver Telly Awards and a Hollywood Music In Media Award for “Best Score - Special Feature”. We have provided custom music for Showtime’s Dexter, and placed tracks in Paramount Pictures Mean Girls 2, HBO’s True Blood, and the indie film Rough Hustle. Most recently, the team re-recorded Rosemary Clooney’s version of “Mambo Italiano” for Lifetime’s Drop Dead Diva.
Words to live by?
Never give up.












